BABY DOVE - YOU ARE NEVER ALONE

To raise awareness of the support available to pregnant women during the coronavirus pandemic, our film tells the true story of Stephanie. We crafted her story using the real text messages she sent and received in the build up to the birth of her son, which her husband watched live on zoom as partners were not allowed at the birth.

The film launched on US Mother’s Day across social media, achieving a 9.1% ad recall and 3.3% lift on brand awareness, successfully helping the brand connect with their audience in a meaningful way during the pandemic.

2 Shortlist - The One Show